What’s on in June

Can you believe we are almost half way through 2014 already? Where has the time gone, before we know if Tesco’s will have the Christmas aisle set up selling mince pies that expire in November. Any way I’m getting slightly ahead of myself, June is a great month with lots of fantastic events kicking off, get it, kicking off! That’s right The World Cup starts on the 12th June along with the U.S Open and Wimbledon.

Remember to be planning your promotional marketing months in advance to ensure you get your items printed well ahead of schedule to ensure a successful marketing campaign. Events such as these especially the World Cup are great ways of joining in on the exciting and gaining new customers that revel in the fun of a world wide event.

Here is our list for June :

  • Trooping the colour 14th
  • Fathers Day 15th
  • Fifa World Cup 12th
  • Golf : US Open 12th
  • Tennis : Wimbledon 23rd
  • Health & Safety Expo 17th
  • NEC: BBC Gardeners World 11th
  • NEC: BBC Good Food 12th
  • If you’d like to discover the best ways to promote your business or are struggling with your marketing strategy feel free to get in touch with our very own marketing manager for free friendly advice. Email info@ukprintprice.com

    For more information you can view our Google+ account ukprintprice.com

    Driving more business from Football?

    With the World Cup just around the corner (Thursday, June 12th) bars around the country are gearing up for what is expected to be an extremely profitable summer. With the first match kicking off at 9.00pm (Brazil V Croatia) and the first England match kicking off on a Saturday you can bet your left sock that bars and pubs across the country will be packed to the rafters with excited punters eagerly waiting for that first whistle to blow.

    Now this is all very well and good if you own a bar or nightclub but what about us mere mortals that don’t own a bar or night club, how can we profit from such a great and exciting event such as the World Cup or any sporting event for that matter?

    Well the good news is just about anyone can join in with the fun and promote their business you just have to get a little creative in how you do it. Here’s a few tips that anyone can do to help drive more sales and increase your current customer base.

    E-mail marketing

    This should be the foundation to any solid marketing strategy and is a really effective and affordable way to promote your products or services to a large amount of your customers in one day. We recently created an email campaign and sent it out to our discount club members (you can sign up on the home page) with an offer for promotional items to help drive sales for business owners.

    worldcup promo

    To build up your ‘list’ the most effective way is to put an email capture form on your site that requires your customer to opt-in to receive promotions from you. You can then send monthly emails with ‘flash sales’ or marketing campaigns that may reflect current events such as The World Cup or perhaps Christmas. There is an abundance of information online about email marketing and you can start today by creating a free account with an email marketing website such as MailChimp.com. Of course when sending an email like this you can also add a little extra incentive with something like a branded pen or perhaps a branded football if you customers spend over a certain amount of money.

    Print marketing

    Another great way of driving footfall into your business (especially if you’re a high-street retailer) is by creating quality sales flyers that can be handed out by sales or promotions staff or even distributed across particular areas of town that you’re targeting. Give the design a football theme or how about offering a discount for customers who show up at your shop/café/accountants with a football shirt on? Think outside the box with this type of marketing and make yourself stand out from the crowd.

    Promotional Gifts

    Of course you could always purchase some great promotional gear (wink wink, nudge nudge!) With handing out promotional pens with your logo and something along the lines of “England to win 2014” it keeps your company logo and website in front of your clients for longer and makes it more likely that they will remember you the next time they need to purchase. We offer a great range of hand clappers, printed footballs, feather flags and even mugs that can be used to promote your business in line with not only the world cup but other great events that are happening across the country throughout the year.

     

    If you would like to discuss how ukprintprice.com can help your business grow through effective promotional marketing feel free to get in touch with our very own marketing manager by emailing info@ukprintprice.com his names Richard and he would be more than happy to help.

    For more information you can view our Google+ account ukprintprice.com

    Customer of the week!

    This week we have a great company that has been running for almost 70 years and are still expanding across the UK. Our client Andrews Estate Agents have grown to become one of the UK’s fastest growing residential and commercial property specialists in the South of England.

    They have over 80 high street sales and letting branches, an interactive website and a major presence on all the prime online property portals.

    We spoke to Lottie over at the head office who said…

    “We’re rapidly expanding; we’ve already opened two new branches this year – one in Quedgeley and one in Brockworth. Our traditional values of honesty and integrity are combined with the latest technological advances to provide our customers with the finest personal service.”

    Andrews approached ukprintprice to have promotional key-rings printed to hand out to their new home owners across the country.

    andrews online

    You can learn more about Andrews online by visiting the following links…

    Website : andrewsonline.co.uk

    Twitter : @andrewsonline

    Facebook : facebook.com/andrewsonline